Are you a great CPA, Accountant, or Tax professional? Do you know you offer great services, but can’t see to reach your target market, and build your client list? How are you different than other CPA’s? Lets be honest, not many people want to read about taxes. So as a Tax Professional how do you get your message across to your target audience?
One easy Marketing Solution…Use Video.
A CPA that uses a Video Marketing Strategy, gives them an opportunity to reach a huge target audience, and do it consistently throughout the year.Tax Professionals is a competitive industry, and 90% of businesses fail due to poor Marketing Strategies.Using a Video Marketing Strategy will allow you to tell your story, explain what you do, and how you are different then others in the industry.
In addition, not every customer is exactly the same. So how can you provide marketing strategies to each type of customer? A Video Marketing Strategy can allow you to market to each type of customer differently.
For example, a CPA could make a Seasonal Video Marketing Strategy for, early tax, mid tax, and late tax seasons. In addition, you could also use Video marketing during your off-season and preseason. This will allow you to send different messages to different types of customers, depending on the time of year. This will also allow you to engage your customers throughout the year and give them updates as well.
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